WANTED: FAIR SPONSORS!
Howdy!
It’s
never too early to start planning for the next Southwest Washington
Fair ~ the area’s largest and most popular community event. And I want
to be sure you and your company are a part of all the fun in 2008.
Sponsorship from folks like you is the lifeline keeping our Fair alive
and growing.
What’s In It For You:
Last year’s Fair drew some 92,000 + people from all over the region.
More people than the entire population of Lewis County! Which
means massive
…exposure … exposure … exposure for you and your company.
Hands-on, up close & personal contact with 92,000+ people. Some
years it’s even more. Much more.
The 2008 Fair is the perfect opportunity to –
> Get your name & logo known.
> Hold a drawing to build your all-important customer list.
(Example: this year a local car dealership held a drawing for a free
trip to a big time national rodeo ~ folks filled out a drawing slip as
they entered each gate).
> Sponsor an activity that establishes your business as anexpert in your field.
> Test market a new product, price or service. (Example: a gardening store sponsors a gardening information booth on Senior Day).
> Give back to the community and you do something goodfor your own bottom line at the same time.
> Create your own positive publicity. Tell the public your story and tout your achievements. Build goodwill.
Your Fair Sponsorship can be as exciting and unique as your imagination
(and,we’ll gladly give you a helping hand).
Look:
● Sponsor a contest using your product, or using your product as the grand prize. (A grocery store sponsors a pie-eating contest).
● Sponsor something totally unique, like the smile contest– a sure-fire
way to get tons of publicity and media coverage.
● Sponsor a concert, show or activity aimed at your target customers ~
seniors, kids, families, or teens.
Hint: we’ve got over 8,000 “senior” households in Lewis County alone.
How about more “stuff” for these folks ~ especially if they are your
customers? Hmm?
●
Here’s a new idea ~ a sponsorship for the parking passes ~ about 5,000
each year ~ and the Fair will attach your coupon to every single one of
‘em.
Listen: I’ve got a ton of ideas for you. You’ll be surprised. Pleasantly surprised.
Call me today, at (360) 740-2656, and lets see how we can make a Fair sponsorship work for you.
You’ll be glad you did.
Sincerely,
Management & Staff of the
Southwest Washington Fair
P.S.
It’s true. Using Fair sponsorship as part of your marketing/advertising
program gives you an unfair advantage over the competition ~ no matter
what kind of business you’re in.
P.P.S. The dates for the 2008 Southwest Washington Fair are August
12-17. It’s officially our 99th annual edition. Big
publicity & promotion is planned for this one. Why not join us and
get your share. Call today ...(360) 740-2656.